Retailer:
www.amazon.co.uk -
Inform: it informs me on prices, and gives details on product.
Communicates: that it is a retail site.
Attract attention: by putting products on front page
Entertain: doesn’t concentrate on entertaining you
Educate: doesn’t concentrate on educating you
Persuade: it does use many persuasive techniques because it is so popular



Charity:
www.redcross.org.uk
Inform: has small packets of information on front page to make you read on.
Communicates: by sending a serious message to the viewers.
Attract attention: by putting up pictures on front page.
Entertain: doesn’t try to entertain you
Educate: educates you on thing you weren’t aware of.
Persuades: you towards there cause by using your sense of morals and guilt

Manufacturer:
www.sony.co.uk
Inform: you on products they are selling or about to sell
Communicates: its layout is a bit unclear and hard to navigate
Attract attention: by the modern layout and graphics
Entertain: the animated advertisements are affective.
Persuade: try to persuade you with prices


Leisure/sports:
http://www.urbanfreeflow.com/
Inform: links to specific details on sport
Communicate: by using large text that stands out
Atrracts attention: with art style
Entertains: you with links to videos
Educate: educates people unaware of the sport

Local government:
www.hants.gov.uk
Inform: you on upcoming events
Communicates: the message in a simple manner of links
Educates: people on what is happening and dates and places